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<title lang=en>How can imitation counterbalance innovation? An ABM Bass model for competing products</title>
<creator>Collard, Philippe</creator>
<creator>Segretier, Wilfried</creator>
<contributor>Laboratoire d'Informatique, Signaux, et Systèmes de Sophia-Antipolis (I3S) / Groupe SCOBI ; Modèles Discrets pour les Systèmes Complexes (MDSC) ; Laboratoire d'Informatique, Signaux, et Systèmes de Sophia Antipolis (I3S) ; Université Nice Sophia Antipolis (UNS) ; Université Côte d'Azur (UCA) - Université Côte d'Azur (UCA) - Centre National de la Recherche Scientifique (CNRS) - Université Nice Sophia Antipolis (UNS) ; Université Côte d'Azur (UCA) - Université Côte d'Azur (UCA) - Centre National de la Recherche Scientifique (CNRS) - Laboratoire d'Informatique, Signaux, et Systèmes de Sophia Antipolis (I3S) ; Université Nice Sophia Antipolis (UNS) ; Université Côte d'Azur (UCA) - Université Côte d'Azur (UCA) - Centre National de la Recherche Scientifique (CNRS) - Université Nice Sophia Antipolis (UNS) ; Université Côte d'Azur (UCA) - Université Côte d'Azur (UCA) - Centre National de la Recherche Scientifique (CNRS)</contributor>
<contributor>IDC ; Laboratoire de Mathématiques Informatique et Applications (LAMIA) ; Université des Antilles et de la Guyane (UAG) - Université des Antilles et de la Guyane (UAG)</contributor>
<description>International audience</description>
<source>IEEE RCIS 2014 Eighth International Conference on Research Challenges in Information Science</source>
<coverage>Marrakech, Morocco</coverage>
<identifier>hal-01288467</identifier>
<identifier>https://hal.archives-ouvertes.fr/hal-01288467</identifier>
<identifier>https://hal.archives-ouvertes.fr/hal-01288467/document</identifier>
<identifier>https://hal.archives-ouvertes.fr/hal-01288467/file/poster.pdf</identifier>
<source>https://hal.archives-ouvertes.fr/hal-01288467</source>
<source>IEEE RCIS 2014 Eighth International Conference on Research Challenges in Information Science, May 2014, Marrakech, Morocco. 2014, 〈http://www.rcis-conf.com/rcis2014/〉</source>
<source>http://www.rcis-conf.com/rcis2014/</source>
<language>en</language>
<subject lang=en> Competing products</subject>
<subject lang=en>Agent based modelling</subject>
<subject lang=en> Marketing</subject>
<subject lang=en> Bass model</subject>
<subject>[INFO.INFO-MO] Computer Science [cs]/Modeling and Simulation</subject>
<subject>[QFIN] Quantitative Finance [q-fin]</subject>
<subject>[INFO.INFO-MA] Computer Science [cs]/Multiagent Systems [cs.MA]</subject>
<subject>[INFO.INFO-ET] Computer Science [cs]/Emerging Technologies [cs.ET]</subject>
<subject>[INFO.INFO-SI] Computer Science [cs]/Social and Information Networks [cs.SI]</subject>
<type>info:eu-repo/semantics/conferenceObject</type>
<type>Conference papers</type>
<description lang=en>The general context of this paper is the Bass model which presented a theory of the adoption of new products. We propose an agent based modelling to allow to model the respective grow of competing products. We assume that there is competition for the same market among two trademarks: each one has its own rate of spontaneous innovation and its own rate of imitation. This paper deals with the relative weight of these competing behaviors on the global dynamics; in particular, we ask the question of the equivalence between mass media influence and word-of-mouth effect.</description>
<date>2014-05-28</date>
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